Choose your own path.
http://www.youtube.com/watch?v=1lFfNDFDUuA
An interactive game on Youtube! Talk about a game book translated into video. I wish I’d thought of it myself.
http://www.youtube.com/watch?v=1lFfNDFDUuA
An interactive game on Youtube! Talk about a game book translated into video. I wish I’d thought of it myself.
Tagline: Life’s too short for the wrong job!
Agency: Scholz & Friends, Berlin
Awards: Silver Lion, Cannes 2006

An anti-smoking campaign in Mumbai, India, put up in smoking rooms.
Done by India-based agency, Everest Brand Solution.
Awarded a bronze lion for ‘Outdoor’ in Cannes.